Imaatu Debuts ‘Adire Tuntun’ Collection

By Siji Oyewusi

Top fashion brand Imaatu has lifted the veil on their fall/winter collection titled “Adire Tuntun”. Highlighting the indigo-dyed pattern, originated in Nigeria, which is the primary drive of the collection.

“Adire Tuntún” which simply means “New Adire” births a dazzling array of ready to wear pieces and evening gowns, with striking emerald and shadowy patterns.

An homage to the African culture and accentuating cross-cultural fashion, the designer named each piece after beautiful Nigerian names such as Amaka, Nkem, Arewa, Ijeoma, Enitan and more.

Credits

Designer: @imaatufashion

Photography: @stefan_gergely

Model: @sp_sara.p

Makeup: @martin.dangev

PR: @moafricapr

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Ebun Oladoye X Yomi Casual Collaborates for Afrocalypso Collection

By Siji Oyewusi Emerging fashion brand Ebun Oladoye and ace designer Yomi Casual have lifted the veil on their collection termed Afrocalypso, highlighting different designs made with the indigo-dyed fabric called Adire. Shot by Ayo Alasi, the cast of the brands collaborative includes Yomi Makun of Yomi Casual and Nollywood actress/TV host Bridget Chigbufue modeling the unisex pieces. The Adire fabric which is the primary drive of Afrocalypso uses a variety of resist dyeing methods that produces patterned designs in a dazzling array of tints and hues to birth the cool, classy yet playful unisex pieces in the collection. The collection boasts must-have pieces from classic side-stripe pants and shorts for his and hers, shirts, polos, smart and stylish women's tops for that bold woman, t-shirts and blouses You can get your hands on a unique piece of this collaborative brilliance available now at Ebun Oladoye online stores!

Beverly Osu, Maria Nepembe & Antonia Shinana smoulder in "NorthernLagos" Kaftan Collection for Bibisquintessence

Budding Nigerian designer Bibisquintessence has just unveiled an amazing array of Kaftan collection tagged "NorthernLagos" with different designs to choose from, each with its own beautiful embellishments. Photographed by Ayo Alasi, the lookbook enlist Big Brother stars and models Beverly Osu and Maria Nepembe. It also features Ex-beauty queen and Nambian style entrepreneur, Antonia Shinana. The models flaunts their lithe physique for the lookbook that plunges right into the season. According to the creative director, Bibi Adeyemi, "The collection is inspired by the thread that explores an aspect of culture in a stylish way. The variety of colors in the long loose dresses which are very feminine, comfortable and easy to wear comes in different cuts and fabrics to flatter every shape. It’s modest yet fashionable! " The kaftan is a great addition to your wardrobe, whether you stick with a safe cotton or you go for the more vibrant colours and

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